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                                    Exceptional 1 Student ExperienceImpactful Research and 2 Creative ScholarshipCommitment to 3 Excellence and InnovationCatalytic 4 EngagementDistinctively 5 AuburnAU 5.A Honor, preserve, and celebrate the values and rich traditions that distinguish Auburn University and are foundational to an enduring Auburn Experience.AU 5.A.2 Celebrate the values and traditions that distinguish Auburn University.OBJECTIVECommunicate Strategically to Highlight Our Value: We will transparently communicate how our services, spaces, and innovations support the University%u2019s mission through purposeful storytelling and the sharing of successes, highlighting the essential role Business and Administration plays in enhancing the university experience.OUTCOMESADMINISTRATIVE EFFECTIVENESS:Enhance and develop processes and mechanisms to effectively communicate the work of all units to the campus community, showcasing Business and Administration while growing stakeholder confidence and demonstrating institutional alignment.%u2022 KPI %u2013 Administrative Effectiveness Communications Output%u2022 KPI %u2013 BA Unit Participation and Compliance Rate for Reporting> 
                                
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